by admin | Nov 11, 2015 | Articles, Marketing, Members Forum
Buying services is not like buying stuff and loading up the shopping trolley. Think of it this way: if what you offer can be obtained from anyone, you are competing against everyone. You won’t stand out from the crowd. Most bookkeeping service businesses are...
by admin | Nov 4, 2015 | Articles, Technology
Here’s a sobering thought: a business owner can now take the ‘pulse’ of her business while sipping a cocktail on the beach in Bali. The “monthly figures” are now a thing of the past – everything is available in real time. Each of us experiences more access to more...
by admin | Oct 29, 2015 | Articles, Cash Flow & Finance
It is a paradox that Bookkeeping is rated #1 as “The Most Profitable Industry* in the USA” and yet bookkeepers in the US and in Australia/NZ struggle to earn an income comparable to other service professionals. Then again, artists like musicians struggle to earn a...
by admin | Oct 22, 2015 | Articles, Cash Flow & Finance
Apart from bulk-billing medical professionals there is no such thing as a market price for professional services. Whether you are a lawyer, a plumber, an accountant or a bookkeeper, the price for your market services is entirely negotiable. Unfortunately for...
by admin | Oct 14, 2015 | Articles, Marketing
What can we learn from the ubiquitous presence of accounting software providers? For sure there are some very deep pockets funding the extensive advertising and media presence of the major vendors, yet there are lessons that apply to each and every professional...
by admin | Oct 7, 2015 | Articles, Cash Flow & Finance
Never a favourite activity of business owners, collecting outstanding debts, increasingly, is a key factor in business survival. Getting paid on time is optimal, but far too many business owners allow themselves to be exposed to bad payers. But, as the saying goes...
