by admin | May 12, 2016 | Articles, Marketing
What can Aus/NZ bookkeeping firms learn from the rise and rise of Legal Zoom – a company that stole market share from traditional law firms, not by stealth, simply by offering a more compelling ‘story” than the traditional law firm? LegalZoom operates online, making...
by admin | May 12, 2016 | Admin, Articles
Where do we look for best practice when it comes to business or professional service firms? Industry benchmarks are good as are comparisons to other professional groups (bookkeepers can look to accounting firms or even law firms). But to get to the ultimate in best...
by admin | May 5, 2016 | Articles, Technology
Are you singing from an outdated song sheet? Elvis records still sell but today’s more youthful business owners are more likely to be listening to Beyoncé or Shakira. The ‘role’ or the ‘song sheet’ for today’s accountant or bookkeeper has changed dramatically due to...
by admin | Apr 28, 2016 | Articles, Members Forum, Technology
There is little doubt that SME owners are becoming better educated about financial matters, perhaps also becoming more aggressive in choosing their accountant and bookkeeper. There is a simple, compelling reason for this: the advent of easy-to-use accounting software...
by admin | Apr 21, 2016 | Articles, Marketing
We all know one – the person who is always first to try a new product or service. They can be both illuminating and annoying; they are the ones that tell you about Airbnb or Uber or the new version iPhone before you have even heard of the company or the product. The...
by admin | Apr 14, 2016 | Articles, Expansion & Exit
For many practice owners, there will come a time when will need to seriously consider selling their practice. Whether this is for personal reasons or forced on them by market conditions, they will need to approach the process with caution and take control. It’s...