by admin | Nov 1, 2017 | Articles, Marketing
Developing technical skills or expertise is no longer enough in today’s workplace or professional services firm. Technical skills need to be augmented and supplemented by what we call by the misnomer ‘soft skills’. They enable you to liaise belter with people...
by admin | Oct 9, 2017 | Articles, Marketing
It’s no secret that the majority of entrepreneurs loathe doing their own bookkeeping. And many are wary of DIY software solutions which is why bookkeeping firms exist. But as new generations of people go into business or self-employment, the buyers (business...
by admin | Sep 20, 2017 | Articles, Marketing
There are two types of bookkeeping and accounting firms emerging through the fog of disruptive, technology-driven change. One is the cohort of firms which have sat back over the past few years and watched the tsunami effects of change. The other is the cohort of firms...
by admin | Aug 30, 2017 | Articles, Marketing
Technology has a habit of changing the way we work; it presents professionals such as accountants, bookkeepers and lawyers with the need to upgrade their knowledge base and skills. Rapid, technology-driven changes require a new understanding of the professional...
by admin | May 10, 2017 | Articles, Marketing
The ‘silver bullet’ for any professional services firm is a regular flow of leads. Few accounting and bookkeeping firms take an ‘active’ role in generating leads; most rely on referrals and organic clientele coming through the door. Unfortunately this is a passive...
by admin | Mar 22, 2017 | Articles, Marketing
It can be a rude shock to an accounting or bookkeeping professional to be confronted with a client who leaves or who wants to go DIY. It may be about cost or it may be about taking the role in-house. Receiving such news is never nice but it is a reminder that the...